Take two of the world’s most popular sports, smash them together and sell the outcome for mega bucks. The premise of the Premier Grand Prix series was simple. Michael Schumacher has just won his first World Championship with Ferrari, breaking a drought of 21 years for the most famous team of them all when a British investor called Colin Sullivan (no, not Matt Damon’s character from the Departed) comes up with what he believes is the next great idea. So climb aboard the time machine as we take you back to the start of the millennium and the birth of this unique, but doomed, series… In 2001, the answer was Premier 1 Grand Prix. The Premier 1 Grand Prix was a series that, in football terms, never made it to kick off but with the likes of Chelsea, Leeds, Tottenham and Valencia behind it, it was more than just a pipe dream.īoth football and Formula 1 were not quite the money-making juggernauts they are today and as often happens with those at the top of the sport, there was a constant desire to ask what comes next.
On Tuesday, Formula 1 announced a unique new partnership with Tottenham Hotspur that would see a karting track built under the North London club’s stadium but it is not the first time the two sports have mixed.
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